Dynamic Creative & Content Systems

Dynamic creative means generating marketing assets—ads, social posts, email banners, landing page hero images—programmatically using templates, data, and design systems. It's how e-commerce brands create thousands of product ads, how real estate apps generate listing images, and how SaaS companies personalize screenshots.

The core components are: design templates (Figma, Canva, or custom code), data sources (product catalogs, user attributes, pricing), rendering infrastructure (headless browsers, image generation APIs), and storage systems (CDNs, asset management).

Most companies create creative manually and can't keep up with testing velocity or personalization needs. We build systems where designers create templates once, then generate thousands of variations automatically.